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THE BRAND
The Lambretta brand has its roots in the Lambretta Scooter, the symbol of freedom and independence for young people during the 50's and 60's. In 1997, the brand was relaunched with a retro-trendy collection that became an immediate success in the streets as well as in fashion publications.
1947 saw the launch of the first Lambretta scooter. 1997 saw the launch of the first Lambretta clothing and footwear collection's, that is today at the forefront of directional fashion. The distinctive fashion hand writing has now been adopted for accessories, eyewear, watches, jewellery and Men's grooming product's.
The strength of brand in the UK has created Global awareness, with stand alone Lambretta stores opening in Countries as far as Japan and Moscow. At present the best performing Country outside of these shores is Italy, the home of fashion and the birthplace of the Lambretta scooter.
Designed in the same way as the 60,s Icon scooter, our collections combine both retro with the modern. |